Darryl Strawberry, Baseball Great, Joins to Promote Safety and Social Empowerment Through RedZone Map™
MIAMI & NEW YORK--(BUSINESS WIRE)-- Helios and Matheson Analytics Inc. (NASDAQ:HMNY) and RedZone, creator of the RedZone Map™ app, today announced a new partnership with Major League Baseball player Darryl Strawberry. Mr. Strawberry will serve as a spokesperson for the company, collaborating with RedZone on various marketing and public relations campaigns to promote safety and social empowerment, including personal appearances, video endorsements, media interviews and personal blog entries. RedZone's proprietary technology enhances mobile GPS navigation by offering users the choice of taking a safer route or a riskier route to their destinations.
The RedZone Map app incorporates a social media component, which allows for "it's happening now" crime reporting coupled with real-time crime data from more than 1,400 local, state, national and global sources.
"We are thrilled to partner with Darryl because of the work he's doing to guide young people toward being the best they can be in today's challenging world," said Ted Farnsworth, chairman and CEO of HMNY and founder of RedZone. "Darryl's tireless commitment to people and their communities is demonstrated through his public service, charitable work and the formation of his own organization dedicated to helping people recover and thrive. His focus on making communities better aligns perfectly with ours and we look forward to working together to promote personal safety through RedZone."
Unlike Google Maps and Waze, RedZone Map is the first app that goes beyond navigation to address personal safety, combining GPS-driven direction with real-time crime data and social listening. When introduced, the app broke through the top 5 in the Apple App Store's U.S. navigation category, right behind Google Maps and Waze. Being the only app offering a safer route versus a riskier route, RedZone Map empowers its users with a choice.
"I am greatly impressed by RedZone Map and the team's dedication to help taking communities back and making them safer," said Strawberry. "The app helps people become more aware of and informed about crime and their surroundings. Building community awareness is an important step toward ultimately reducing crime and turning red zones into green zones. If we can save just one life, we've accomplished our mission."
About Darryl Strawberry
Darryl Strawberry is best known for his MLB playing career, where he carved out a reputation as one of the most revered sluggers in the game. He was born in Los Angeles and played baseball on the famed Crenshaw High School Cougars' team. During his 17-year career with teams including the New York Mets, New York Yankees, Los Angeles Dodgers and the San Francisco Giants, Strawberry won four World Series titles and was voted to the All-Star Game eight consecutive times. He was inducted into the Mets Hall of Fame in 2010.
Since retiring from baseball, Strawberry has become a New York Times best-selling author and an ordained Christian minister. He and his wife, Tracy, co-founded Strawberry Ministries, an organization supporting faith, recovery and personal restoration. They also co-founded the Darryl Strawberry Recovery Centers, which provide effective treatment to individuals who are suffering from substance abuse. In 2016, Darryl was appointed as Advisory Board Member of SAMSHA (Substance Abuse Mental Health Services Administration), an agency within the U.S. Department of Health and Human Services that leads public health efforts to advance the behavioral health of the nation. Click here for a video highlighting Strawberry's life.
MEDIA, PLEASE NOTE: To request data, images or an interview with Darryl Strawberry or Ted Farnsworth, founder of RedZone Map, please contact Greg Bortkiewicz at (415) 359-2306 or [email protected].